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Snackwize was the brainchild of Conor Reynolds who while working as the Global Marketing Manager for the Corporate Health and Well-being brand of Flight Centre, Healthwise Global, saw the detrimental effects of bad snacking in the office. 

Travelling to different offices across the country and visiting staff there was one consistent theme, hungry and time-poor employees with no healthy snack options in sight. They would reach for the quickest thing to get them through their afternoon slump, which most of the time was highly processed, high in sugar and would leave them feeling even more exhausted an hour later. 

Conor saw the need for healthy, nutritious snacks that employees could grab in the workplace while on the go and would keep them performing at their peak all day long, and so Snackwize was born.